Search Engine Optimization
SEO trends for career growth also popularly known as SEO, is the process of affecting the visibility of a website in the search engine results. It can also be defined as the process of getting traffic on the website/app from the free, organic or natural search results on the search engines.
Why SEO is important for your business?
- seo trends for career growth It helps in establishing your brand’s presence in the online world.
- It brings organic traffic to your website.
- It increases the sales.
- It is cost-effective.
- It helps you beat your competition by ranking above them in the search engine results.
- It takes some time to become effective but it greatly increases your Return on Investment (ROI).
- It makes it easier for you to be found in the online world.
On this note let us discuss the top trends for SEO in the year 2017
1.Google’s AMP- just another fad or the future of mobile?
seo trends for career growth, AMP for short is a new Google initiative to build a better, more user friendly mobile Web by introducing a new “standard” for building web content for mobile devices. Basically, this new standard is a set of rules that form a simple, lighter version of HTML. And pages built in compliance with AMP are sure to load super-quick on all mobile devices.
2.The rise of dense content
Content is the very basic and solid foundation of SEO. Now for the past few years we have been seeing a rise in content that covers up a topic comprehensively, with long pieces on it. But the year 2017 will see the rise of content focussed on providing detailed information, in the smallest possible space.
3.User experience optimization (UEO) and Search Engine Optimization (SEO) will join hands
User experience has always been aligned with SEO, at least to some degree. Google always favours pages that load quickly, are properly optimized to run on mobile devices and the ones where users enjoy their experience. But in 2017 we might see an increased emphasis on the concept of user experience.
Some Good Reasons to Choose SEO trends for Career growth
1.High demand for SEO trends for Career growth
Once SEO was not a separate profession – Web masters performed some basic SEO for the sites they managed and that was all. But as sites began to grow and make money, it became more reasonable to hire a dedicated SEO specialist than to have the Web master do it. The demand for good SEO experts is high and is constantly on the rise.
2.A lot of people have made a successful SEO career
There are many living proofs that SEO is a viable business. The list is too long to be quoted here but some of the names include Jeff from Theseowhiz, Jill Wahlen from High Rankings, Rand Fishkin from SEO Moz and many others.
3.Search Engine Optimizers make Good Money !
SEO is a profession that can be practiced while working for a company or as a solo practitioner. There are many job boards like Dice and Craigslist that publish SEO job advertisements. It is worth noting that the compensation for SEO employees is equal to or even higher than that of developers, designers and marketers. Salaries over $80K per annum are not an exception for SEO jobs.
4.Only Web–Designing MAY NOT be enough
Many companies offer turn–key solutions that include Web design, Web development AND SEO optimization. In fact, many clients expect that when they hire somebody to make their site, the site will be SEO friendly, so if you are good both as a designer and a SEO expert, you will be a truely valuable professional.
On the other hand, many other companies are dealing with SEO only because they feel that this way they can concentrate their efforts on their major strentgh – SEO, so you can consider this possibility as well.
5.Logical step ahead if you come from marketing or advertising
The Web has changed the way companies do business, so to some extent today’s marketers and advertisers need to have at least some SEO knowledge if they want to be successful. SEO trends for career growth is also a great career for linguists.